Patient-First Approach Propels Swoop to PM360 Elite 100 Wins

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Patient-First Approach Propels Swoop to PM360 Elite 100 Wins

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Swoop Swoop

Forging a Meaningful Connection with Customers On-Demand

A distinguished group of marketing executives discuss the use of conversational AI tools and AI integration in pharma marketing.
Swoop Swoop

The New Brand.com Experience

How healthcare manufacturers can improve customer engagement, drive high-value activity and inform future strategy with conversational AI.
Dr. Duré Hussain Dr. Duré Hussain

Seeking Medical Guidance, but in Different Ways – How Patients and HCPs Interact with Conversational AI on Pharmaceutical Websites

The way physicians and patients interact with conversational AI presents a new opportunity for brands to connect with customers on a deeper level.
Katie Carr Katie Carr

Targeting Patients at All Phases of Their Health Journey with Predictive Audiences

Using Swoop’s predictive AI technology, marketers can target patients before they are diagnosed, progress to a new treatment or become non-adherent – and more.
Swoop Swoop

Moving on from Cookies with Privacy-Safe Targeting: Why Real World Data Has Been the Solution All Along

As Google’s third-party cookies become obsolete, marketers should turn to privacy-safe targeting solutions based on real world data via Swoop.
Dr. Duré Hussain Dr. Duré Hussain

Navigating Digital Interaction in Pharma: Why Conversational AI Is the Best Option for Customer Engagement

Here’s why Swoop’s conversational AI is the safest and most effective option for healthcare customer digital interaction.
Swoop Swoop

Conversational AI: Transforming Engagement in Pharma Marketing

Swoop has launched conversational AI, addressing the need for real-time, personalized engagement between pharma brands and their audiences.
Eric Redline Eric Redline

Implementing Conversational AI for Always-on Engagement on Brand.com

Swoop’s conversational AI is revolutionizing brand.com engagement by providing personalized, 24/7 interactions that cater to life sciences customers.
Swoop Swoop

The Power of Owning Your Audience: Connecting with DTC and HCP Consumers Across Channels for Ideal Engagement

Strategic marketers can create a unified engagement strategy across all channels to increase conversion and Rx lift, treating an audience as an asset.
Swoop Swoop

Targeting in 2024: What Brands Need to Know

With 2024 planning underway, it’s time to get strategic about audiences. Swoop explains how to target HCPs and patients with AI to improve engagement.
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