Artificial Intelligence
Swoop
Feed the Beast: Scaling Human Connection in an AI World
Swoop
Most Recent
Press Release
Swoop Acquires Nimble, Adding Prescription Fulfillment and Pharmacy Connectivity to Portfolio
Adding Nimble advances Swoop’s position as the only integrated ecosystem built to connect patients and HCPs with the right information to improve health outcomes.
Artificial Intelligence
Beyond the Buzz: A Practical Framework for AI-Powered Pharma Marketing
Translate buzzwords into brand strategies that impact patient lives with this webinar featuring Romain Bogaerts.
Artificial Intelligence
The Rare Disease Lifecycle: How to Listen, Launch, and Support Effectively
Discover how UCB and Swoop use a patient-first blueprint to navigate the rare disease journey, from early listening to long-term patient support.
Artificial Intelligence
The Future of Rare Disease Marketing is Patient-First and Privacy-Safe
Swoop helps brands find, engage, and support rare disease patients earlier through privacy-safe, data-driven solutions.
Artificial Intelligence
Why AI is Fueling the Growth of Patient Communities
Google’s shift toward AI-generated answers removes blue search links often without clear attribution or context.
Swoop
Five fast lessons from Reuters Pharma USA 2025
Here are five quick takeaways from Reuters Pharma USA 2025
Swoop
From Sick Care to Health Care: Transforming Pharma with Data-Driven Insights
Preventing a chronic condition or progression of a disease takes concerted effort from patients, payers, pharma brands, and physicians. Is it possible to truly move from sick care to health care?
Swoop
Putting the Human Back In Healthcare Marketing
From consumer behavior shifts to the influence of health trends, the session was a powerful reminder of the importance of a patient-first mindset.
Eric Peacock
Why MyHealthTeam Became a Swoop Company and What It Means for You
Our vision has always been ambitious, but with Swoop’s resources and expertise, we can achieve even more!
Kevin Elwell
How Savvy Healthcare Marketers Are Overcoming State Suppression Mandates
It’s time to reassess the knee-jerk reaction of suppressing entire states from marketing campaigns and consider more sophisticated, compliant approaches to audience targeting.
Swoop
Romain: The Philosophical Data Scientist Shaping Healthcare Marketing’s Future
At the intersection of data science, healthcare, and marketing lies a unique talent – Romain, Swoop’s Vice President of Product.
Marcella Milliet Sciorra
Announcing Swoop’s Brand Refresh
At Swoop, we’re not just redefining how healthcare marketers reach their audiences—we’re transforming the entire omnichannel experience.
Romain Bogaerts
Dynamic Insights: How Swoop Piper Accelerates Innovation in Pharma Marketing
Swoop Piper s transforming how pharma marketers interact with their data and accelerating decision-making processes.
Swoop
What’s to Come in 2025? Swoop Predicts the Top Health Marketing Trends
Swoop’s thought leaders are sharing their valuable insight on what’s needed to thrive in 2025.