Swoop
Swoop
Why an IT and Medical Affairs Partnership Is Key
IT and medical teams can collaborate and partner to more effectively reach HCPs.
Swoop
Transforming Connected TV: Unique Brands, Custom Audience Segments, Better Outcomes
With 93% of 18-49 U.S. households owning at least one internet-connected TV (CTV)*, medical marketers must transform from a “need to play” to a “need to optimize” mentality. During this educational webcast, attendees will learn from Swoop and Samsung how applying brand-exclusive custom audience segments to their CTV advertising can drive increased sales and reduce […]
Swoop
From Essential to Enthusiast: The Future of HCP Engagement
Physicians are now more interested in doing business virtually, whether that means engaging via telehealth or meeting with reps through online channels.
Swoop
Sim Simeonov on the Role of AI in Precision Healthcare Marketing
Swoop’s [email protected] discusses how medical marketers can leverage ML and AI to reach privacy safe DTC audiences and highly valuable HCP influencers.
Swoop
MM+M Panel Recap: Transforming HCP and Patient Engagement
Digital solutions such as conversational AI have helped transform professional and patient engagement, filling in gaps where in-person falls short.
Swoop
The Top 5 Questions Asked by Doctors Across Specialties
At conversationHEALTH, we have access to first-party data, including physician inquiries across specialties — these are the questions HCPs ask most frequently before they prescribe.
Swoop
W2O Acquires Swoop Fueling New Health Technology Business
W2O acquires Swoop, the leader in AI generated digital health audiences trusted by 42 of the top 50 brands & 18 of the top 20 healthcare marketing agencies
Swoop
Should You Build or Buy a Conversational Agent?
Though building a conversational platform internally might seem attractive, it can drain resources and will likely exceed anticipated timelines.
Swoop
4 Reasons Why Conversational AI Matters Now
Conversational AI is a cost-effective way for companies to respond to customers at scale.
Swoop
Self-Service Capabilities to Drive Commercial and Scientific Engagement and Support Prescribing Behavior
Integrating always-on technology including conversational AI, enables HCPs to access medical information 24/7.