Patients
Swoop83% of Chronic Condition Patients Surveyed Find Pharma Ads Beneficial
Patient Perspectives on Pharmaceutical Advertising: Exclusive Insights from Swoop
SwoopFrom Sick Care to Health Care: Transforming Pharma with Data-Driven Insights
Preventing a chronic condition or progression of a disease takes concerted effort from patients, payers, pharma brands, and physicians. Is it possible to truly move from sick care to health care?
SwoopPutting the Human Back In Healthcare Marketing
From consumer behavior shifts to the influence of health trends, the session was a powerful reminder of the importance of a patient-first mindset.
SwoopEric Peacock Named Chief Patient Officer of Swoop, Expanding Patient-First Healthcare Engagement
Swoop is creating a future where patients have unprecedented access to personalized health support.
Communities | Patient Insights
SwoopInsights from thousands of people with MS Uncover Adverse Effects Lead to Nonadherence
Social listening pinpoints adverse events as a key factor in patient dropout and reveals a critical opportunity for brand managers to provide support.