Privacy

DTC Audiences

MarTech Breakthrough Awards Name Swoop “Best AdTech Privacy Solution”

Prestigious international annual awards program recognizes standout marketing, advertising and sales technology around the world

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Privacy

Swoop Answers Your Data Privacy Questions

As states tighten privacy regulations, partnering with a compliant data provider isn’t just a best practice. It’s a necessity.

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Why Swoop

Predictive Audiences

A Leading Pharmaceutical Brand Increased Adherence 29% YoY with Swoop’s Patented Predictive Non-Adherence Audiences

With an increased incidence in substance use disorders (SUDs), a MAT therapy wanted to increase adherence within its patient population to drive positive patient outcomes. Leveraging Swoop’s patented predictive technology, the brand was able to accurately identify patients most likely to become non-adherent and activate them programmatically across premium inventory.

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DTC Audiences

Advertising on CTV Increases HCP Appointments for Mental Health Drug by 20%

A pharmaceutical brand needed to connect with a limited patient population diagnosed with a sensitive conditionand their caregivers. Swoop utilized its privacy-safe real world health data to create a targetable niche segment for activation on CTV platforms.

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Solutions

Artificial Intelligence

The Rare Disease Lifecycle: How to Listen, Launch, and Support Effectively

Discover how UCB and Swoop use a patient-first blueprint to navigate the rare disease journey, from early listening to long-term patient support.

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Communities

The Rare Disease Lifecycle: How to Listen, Launch, and Support Effectively

Discover how UCB and Swoop use a patient-first blueprint to navigate the rare disease journey, from early listening to long-term patient support.

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About Swoop

Swoop

Putting People First: Swoop Earns 2026 Best Places to Work Recognition

Swoop, a leader in AI-driven, data-powered, and privacy-compliant omnichannel healthcare marketing, has been named one of 2026’s Best Places to Work.

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PRESS RELEASE

MarTech Breakthrough Awards Name Swoop “Best AdTech Privacy Solution”

Prestigious international annual awards program recognizes standout marketing, advertising, and sales technology around the world

Learn More

Insights

Artificial Intelligence

The Future of Rare Disease Marketing is Patient-First and Privacy-Safe

Swoop helps brands find, engage, and support rare disease patients earlier through privacy-safe, data-driven solutions.

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Artificial Intelligence

The Rare Disease Lifecycle: How to Listen, Launch, and Support Effectively

Discover how UCB and Swoop use a patient-first blueprint to navigate the rare disease journey, from early listening to long-term patient support.

Learn More

Communities

Swoop

Real-World Patient Insights on MS Treatment Revealed in New Research from Biogen, MyHealthTeam, and Spherix

“Patient and healthcare provider experience of diroximel fumarate: considerations for selecting disease-modifying therapy,” offers real-world insights into the treatment experience for MS patients.

Swoop

MyHealthTeam Earns 22 Fall Digital Health Awards

Swoop’s commitment to patient advocacy earns top honors

Eric Peacock

Why AI is Fueling the Growth of Patient Communities

Google’s shift toward AI-generated answers removes blue search links often without clear attribution or context.

Communities | Patient Insights

Swoop

Patient Reported Impact of Psoriasis and Desired Treatment Outcomes

For this research presented at the 2025 Fall Clinical Dermatology Conference, 98 members of MyPsoriasisTeam living with psoriasis were interviewed to better understand patient-desired outcomes and help dermatologists develop more effective approaches to treatment.

Communities | Patient Insights

Swoop

Beyond the Diagnosis: Exploring the Emotional, Physical, and Financial Toll of Lung Cancer

This research underscores the urgent need for a more patient-first approach to lung cancer care.

Communities | Patient Insights

Swoop

Patients share Experience With Ruxolitinib Cream in Vitiligo

Understanding real-world experiences with a recently approved FDA vitiligo treatment helps dermatologists set realistic expectations with their patients, which can foster increased adherence

Communities | Patient Insights

Swoop

Patient Reported Impact of Atopic Dermatitis and Desired Treatment Outcomes

AD has a moderate to severe impact on quality of life People living with atopic dermatitis (AD) often struggle with its physical symptoms and mental health toll. This research presented at the 2025 Fall Clinical Dermatology Conference aims to better understand the desired outcomes, concerns, and treatment satisfaction levels amongst patients in the MyEczemaTeam who […]