Ron Elwell

Ron Elwell Ron Elwell

Privacy and Data Ethics — What Healthcare Marketers Need to Know

Here’s how to ensure compliance despite changing data privacy definitions and regulations.
Ron Elwell Ron Elwell

Is There Life for Health Marketers After Facebook?

Facebook has sunsetted targeting for sensitive conditions; health marketers who rely on privacy-safe RWD segments are unaffected by this change.
Ron Elwell Ron Elwell

New NAI Health Audience Disclosure Requirements

Swoop is an NAI member & must now disclose the demographic makeup & intended condition of its custom built audience of patients & healthcare providers.