Drive Better Patient Health Outcomes
Transform your omnichannel marketing through the power of privacy-safe data and AI solutions.
Only Swoop bridges the gaps between patients, HCPs, and brands
Integrate depth of engagement with precise reach at scale across all channels with 100% privacy compliance.
Why over 400 brands trust Swoop
Delivering proven performance without compromising patient trust or privacy compliance.
Precision at Scale
300 million de-identified patient journeys unified with 2M+ verified NPIs fuel targeting with the industry’s highest audience quality.
Sustained Compliance
Zero-knowledge methodology approved for use in all 50 states and fully compliant with the most stringent regulations.
Seamless Activation
Ideal audiences can be activated across all channels including communities, programmatic, TV, social media, audio, and beyond.
Actionable Insights
Fragmented zero, 1st, and 3rd-party data is connected through powerful AI to uncover unique patient and provider insights.
Unmatched patient-first marketing
Understand, find, activate, and engage the right patients and providers at pivotal moments in the health journey.
Product
99% accuracy and 100% privacy compliance in all 50 states that drives Rx lift and lifetime patient value.
Product
Quantify every HCP’s true brand value and g beyond traditional NPI targeting and PLD reporting.
Product
Predict and reach DTC and HCP audiences before critical health events occur.
Product
Unify linear, addressable, and connected TV advertising and optimize campaign performance.
Product
Unlock the power of zero-party data across 60+ communities for rare and chronic conditions.
Product
Actionable insights from our AI and data-driven ecosystem to accelerate decision-making.
Product
Conversational AI that transforms brand.com engagement and uncovers valuable 1st party data.
One audience. All channels.
Swoop audiences allow marketers to unify DTC and HCP activation across every channel wherever they consume media.
Engage when it matters most
Unify your DTC and HCP marketing by anticipating health needs before they occur for coordinated activation of patients and their providers.
Success Stories
Predictive Audiences
A Leading Pharmaceutical Brand Increased Adherence 29% YoY with Swoop’s Patented Predictive Adherence Audiences
With an increased incidence in substance use disorders (SUDs), a MAT therapy wanted to increase adherence within its patient population to drive positive patient outcomes. Leveraging Swoop’s patented predictive technology, the brand was able to accurately identify patients most likely to become non-adherent and activate them programmatically across premium inventory.
DTC Audiences
Advertising on CTV Increases HCP Appointments for Mental Health Drug by 20%
A pharmaceutical brand needed to connect with a limited patient population diagnosed with a sensitive conditionand their caregivers. Swoop utilized its privacy-safe real world health data to create a targetable niche segment for activation on CTV platforms.
DTC Audiences
Activating Patients on Addressable TV Generates 1,500 New-to-Brand Starts for Type 2 Diabetes Drug
A pharmaceutical brand wanted to increase reach, doctor’s visits and drive prescription lift of its Type 2 diabetes drug nationally. Swoop built a privacy-safe segment of patients on the brand and its competitors. Targeted ads on linear addressable devices scaled across MVPDs, maximizing frequency to saturate the North American market.
Resources
Television
Swoop TV Marketing Overview
Go Omniglass with Swoop’s TV marketing solutions. Bridge audience fragmentation and maximize your TV strategy across leading channel partners with our omniglass offering.
Swoop Agents
Swoop Agents Overview
Unlock your brand.com first-party data potential. Swoop’s award winning chatbot transforms site level engagement into valuable first-party data with conversational AI.
Predictive Audiences
Swoop Predictive Audiences Overview
While no patient journey is the same, there are consistent hurdles for patients, providers, and the brands who support them. Solve tomorrow’s challenges today.