Announcing Swoop’s Brand Refresh
By: Marcella Milliet Sciorra, Chief Marketing Officer
Dynamic Insights: How Swoop Piper Accelerates Innovation in Pharma Marketing
By: Romain Bogaerts, VP Product
In the fast-paced world of healthcare marketing, timely insights...
What’s to Come in 2025? Swoop Predicts the Top Health Marketing Trends
As we approach the middle of the decade, the healthcaremarketing landscape is poised for...
Beyond HIPAA: Navigating the Complex Landscape of Healthcare Data Privacy
In an era where data drives healthcare marketing, privacy concerns have never been more critical. A...
Swoop Launches Proprietary GenAI Platform with Custom Privacy-Safe AI Assistants to Transform Omnichannel Marketing for Pharma Brands
NEW YORK, October 14, 2024 — Swoop, the leader in privacy-safe healthcare marketing and data...
Data Only Matters if You Activate and Reach the Right Audience
By: Romain Bogaerts
We have more data than we’ll ever need, but none of these data points matter...
Exploring the Future of Pharma Marketing at DPE 2024
By Marcella Milliet Sciorra
Every year at Digital Pharma East (DPE), the industry comes together...
MM+M Roundtable Highlights the Benefits of Virtual Agents for Pharma Brands
Artificial Intelligence (AI) can create a meaningful impact on customer engagement in the...
Swoop Unveils Groundbreaking AI-Driven Innovations at Digital Pharma East, Reimagining HCP Marketing
NEW YORK, September 9, 2024 — Swoop, a leader in healthcare marketing technology, today announced...