MM+M Roundtable Highlights the Benefits of Virtual Agents for Pharma Brands
Artificial Intelligence (AI) can create a meaningful impact on customer engagement in the...
Swoop Unveils Groundbreaking AI-Driven Innovations at Digital Pharma East, Reimagining HCP Marketing
New York, NY – September 9, 2024 – Swoop, a leader in healthcare marketing technology, today...
Survey Reveals 67% of Pharma Marketers See the Power of Predictive AI to Improve Targeting
Pharmaceutical and life sciences brands can proactively engage patients and providers using...
New Mountain Capital establishes Swoop as independent company to power the omnichannel revolution in healthcare engagement
New York, NY – September 5th, 2024 – New Mountain Capital, a leading growth-oriented investment...
Swoop Agents Receive 2024 Conversational AI Excellence Award from CUSTOMER Magazine
Celebrating the innovative and impactful use of conversational AI technology across industries,...
Top 15 Pharma Company Lowers Call Center Volume by 46% and Saves $1.9 Million in Annual Affiliated Costs
Introduction
With consumer health literacy on the rise and healthcare providers relying heavily on...
Privacy First — What Healthcare Marketers Need to Know In a Fractured, Evolving Environment
Kevin Elwell, Vice President of Health Analytics at Swoop provides an overview of the current...
Forging a Meaningful Connection with Customers On-Demand
By: Emilie Branch, Senior Manager, Content Marketing, Swoop
Why pharma marketers need to budget...