Putting the Human Back In Healthcare Marketing
Traditional marketing strategies utilized by retail brands and airlines often don’t work for pharmaceutical manufacturers. Unlike other categories,...
2 min read
Swoop
Mar 17, 2025 8:00:00 AM
NEW YORK, March 17, 2025 – Swoop, a leader in AI-driven, data-powered, and privacy-compliant omnichannel healthcare marketing, is one of 2025’s Best Places to Work, as recognized by the Business Intelligence Group. This honor is a testament to Swoop’s unique company culture, unwavering commitment to elevating employees, and steadfast growth.
“At the core of Swoop’s success is our people. As CEO, I am deeply proud of this organization and all we have built together,” said Swoop CEO and Co-founder Ron Elwell. “Receiving a 2025 Best Place to Work award is especially meaningful as we recently became an independent company again. This honor reflects Swoop’s ongoing mission to celebrate the innovative spirit of our team members, who are passionately committed to shaping the industry to advance better health outcomes for all. We look forward to building on this achievement as we continue to grow.”
Swoop earned this honor through overwhelmingly positive responses to a voluntary, anonymized employee survey (62 percent of total employees responded). "Congratulations to Swoop for your outstanding commitment to fostering a workplace culture that empowers and inspires your team," Business Intelligence Group CEO Russ Fordyce said. "This achievement reflects your dedication to creating an environment where employees thrive and innovation flourishes. We applaud your leadership in setting a high standard for workplace excellence and employee engagement."
The 2025 Best Place to Work recognition comes fresh off the heels of Swoop’s award-winning streak. Within three short months, Swoop’s innovative products – Predictive Adherence Audiences, Swoop Piper, and HCP Pro Suite – were honored with an Innovation Award by PM360, as well as a BIG Trailblazing Company Award. Swoop’s VP of Product, Romain Bogaerts was recently recognized by MM+M as a 40 Under 40 industry leader, and MyHealthTeam, a Swoop company’s VP of Marketing Fei Ye was named a 2025 Woman to Watch, also by MM+M.
Building a best-in-class company culture requires giving our people the opportunity to experiment and learn. At Swoop, we are dedicated to creating a culture of innovation, where employees are celebrated, supported, and encouraged to innovate from within.
About Swoop
Swoop is a leading provider of AI-driven, precision healthcare omnichannel solutions dedicated to protecting consumer privacy and improving patient outcomes. By prioritizing privacy and compliance, Swoop delivers industry-leading audience segments, 100% MLR-approved conversational AI agents, and now a leading opted-in patient social network in the U.S. through its acquisition of MyHealthTeam. Swoop’s solutions drive meaningful patient and provider engagement, optimal conversion, and measurable increases in Rx lift across the patients’ health journey.
About Business Intelligence Group
The Business Intelligence Group was founded with the mission of recognizing true talent and superior performance in the business world. Unlike other industry and business award programs, business executives — those with experience and knowledge — judge the programs. The organization’s proprietary and unique scoring system selectively measures performance across multiple business domains and then rewards those companies whose achievements stand above those of their peers.
Contact:
Marcella Milliet Sciorra
Chief Marketing Officer
Traditional marketing strategies utilized by retail brands and airlines often don’t work for pharmaceutical manufacturers. Unlike other categories,...
NEW YORK, March 17, 2025 – Swoop, a leader in AI-driven, data-powered, and privacy-compliant omnichannel healthcare marketing, is one of 2025’s Best...
New York, March 10, 2025 – Swoop, a leader in AI-driven, data-powered, and privacy-compliant omnichannel healthcare marketing, today announced the...