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MyHealthTeam | Patient Insights
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Patient Reported Impact of Psoriasis and Desired Treatment Outcomes
Understanding the holistic impact is crucial to enabling patients to live more fulfilling lives. For this research presented at the 2025 Fall Clinical Dermatology Conference, 98 members of MyPsoriasisTeam living with psoriasis were interviewed to better understand patient-desired outcomes and help dermatologists develop more effective approaches to treatment. The emotional toll of psoriasis manifests in […]
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Sara Michael: A Journalist’s Tenacity, A Patient’s Perspective
Sara Michael combines a journalist’s tenacity with a deep understanding of the patient journey.
MyHealthTeam | Patient Insights
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Beyond the Diagnosis: Exploring the Emotional, Physical, and Financial Toll of Lung Cancer
This research underscores the urgent need for a more patient-first approach to lung cancer care.
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83% of Chronic Condition Patients Surveyed Find Pharma Ads Beneficial
Patient Perspectives on Pharmaceutical Advertising: Exclusive Insights from Swoop
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Relive the Excitement of Swoop’s Casino Night at Fierce Pharma Week
Photos and videos capture the action, laughter, and unforgettable moments
MyHealthTeam | Patient Insights
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Patient Reported Impact of Atopic Dermatitis and Desired Treatment Outcomes
AD has a moderate to severe impact on quality of life People living with atopic dermatitis (AD) often struggle with its physical symptoms and mental health toll. This research presented at the 2025 Fall Clinical Dermatology Conference aims to better understand the desired outcomes, concerns, and treatment satisfaction levels amongst patients in the MyEczemaTeam who […]
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Patients See the Value of Treatment Advertising
A Swoop survey of 902 MyHealthTeam community members with chronic conditions reveals treatment advertising influences patients and drives action.
MyHealthTeam | White Papers
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Empowering Patients: How Pharma Ads Drive Better Health Outcomes
Survey reveals 67% of patients with chronic conditions took an action after seeing treatment advertising
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iSpot and Swoop Partner to Bring Independent Measurement and Transparency to Healthcare Marketing
Privacy-complaint targeting and measurement will help pharma brands optimize reach and frequency across TV platforms
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MarTech Breakthrough Awards Name Swoop “Best AdTech Privacy Solution”
Prestigious international annual awards program recognizes standout marketing, advertising and sales technology around the world