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DTC Audiences | Product Overviews
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Swoop DTC Audiences Overview
Reach 99% of your DTC target with Swoop’s 100% compliant audiences across all 50 states.
MyHealthTeam | Patient Insights
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Patient Reported Impact of Inflammatory Bowel Disease
Background People with Crohn’s Disease (CD) or Ulcerative Colitis (UC) often struggle not only with the physical aspects of IBD, but also the mental health, social and economic ramifications of the disease. Understanding the holistic impact of IBD on patients is crucial to enabling IBD patients to live more fulfilling lives.
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Swoop Expands Patient-Centric Engagement with Acquisition of MyHealthTeam, a Leading Opted-In Patient Community in the U.S.
Swoop announces its acquisition of MyHealthTeam, the creator of one of the largest and most highly engaged opted-in patient social networks in the U.S.
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Swoop Wins 2025 Business Intelligence Group Award, Building on Momentum of Triple PM360 Innovation Recognition
Honored by innovation awards from the BIG and PM360, Swoop’s predictive audiences showcase how pharmaceutical marketing can help improve patient’s health outcomes.
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Romain: The Philosophical Data Scientist Shaping Healthcare Marketing’s Future
At the intersection of data science, healthcare, and marketing lies a unique talent – Romain, Swoop's Vice President of Product.
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Swoop Celebrates Triple Recognition in PM360’s 13th Annual Innovations Issue
PM360's 13th Annual Innovations Issue recognizes Swoop for its cutting-edge contributions to data-driven healthcare marketing.
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Swoop Announces Cameron Hyzer as Chief Financial Officer
Swoop is pleased to announce the appointment of Cameron Hyzer as Chief Financial Officer, effective December 2, 2024.
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Swoop to Showcase Award Winning AI-Driven Innovations for Healthcare Marketers at CES
Swoop will demonstrate its award-winning suite of unprecedented products at the Consumer Electronics Show (CES) in Las Vegas
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How Pharma Marketers Can Navigate the Evolving Privacy Landscape
In this webinar, privacy experts share how brands can balance ethical data use with cutting-edge healthcare advertising strategies.
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What’s to Come in 2025? Swoop Predicts the Top Health Marketing Trends
Swoop’s thought leaders are sharing their valuable insight on what’s needed to thrive in 2025.