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MyHealthTeam | Posters

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Patient Reported Impact of Psoriatic Arthritis and Desired Treatment Outcomes

Background People living with psoriatic arthritis often struggle with the physical and mental health toll. Understanding the holistic impact of psoriatic arthritis is crucial to treating patients and enabling them to live more fulfilling lives. Objectives To understand the impact of psoriatic arthritis (PsA) and desired treatment outcomes.
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Beyond HIPAA: Navigating the Complex Landscape of Healthcare Data Privacy

Don't miss this essential conversation about navigating the complex landscape of healthcare data privacy to make informed marketing strategy decisions .

MyHealthTeam | Posters

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Understanding the Impact of Stigma in an Online Community of Hidradenitis Suppurativa Patients

Background People with hidradenitis suppurativa (HS) often experience feelings of stigma.1 This study aimed to assess how they feel about the impact of HS on their sense of self and how they think others perceive them. Objective To evaluate sources of stigma in HS. To evaluate the dynamics and impact of internal and external stigma […]

MyHealthTeam | Posters

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Empowering Primary Biliary Cholangitis Patients with Peer Support and Education

Purpose To share a successful example of building a rare disease social network by creating a scalable, connectedcommunity and making patient education readily accessible. Background MyHealthTeam (MHT) has created 61 social networks for people living with chronic health conditions, including 14 rare diseases. The social networks provide individuals living with these conditions an opportunity to […]

MyHealthTeam | Posters

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Patient Reported Impact of Pulmonary Arterial Hypertension and Desired Treatment Outcomes

Background Patients diagnosed with the rare disease of PAH must deal not only with the physical aspects of PAH, but also the mental health, social, and economic ramifications of this life-changing disease. Understanding the holistic impact of PAH on patients along with patient needs is crucial to enabling them to live more fulfilling lives.

MyHealthTeam | Posters

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Lung Cancer Patient Reported Experiences With Biomarker Testing

Introduction Research was undertaken to better understand awareness and experiences with biomarker testing among patients living with Non-Small Cell Lung Cancer (NSCLC). Additionally, research sought to understand potential health inequities in terms of access to biomarker testing.
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Swoop Agents Receive 2024 Conversational AI Excellence Award from CUSTOMER Magazine

Celebrating the innovative and impactful use of conversational AI technology, CUSTOMER magazine awarded Swoop a 2024 Conversational AI Excellence Award.

MyHealthTeam | Posters

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Patient Reported Attitudes Towards Multiple Sclerosis Treatment

Background MS is a progressive disease that can have a devastating impact on quality of life. Yet obstacles exist for getting patients to start on or stay on a DMT to help slow progression. Understanding patient concerns and highlighting the benefits of DMTs can enable neurologists to help their patients overcome usage barriers. Objectives Research […]
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Diving Deep into Personalized CTV Advertising with Swoop and Roku

Hear from Swoop and Roku about the power of precision CTV audiences and personalization for pharmaceutical and healthcare marketing.
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Zero Party and First Party Data Defined for Pharma Marketers

"Data is not created equally. Understanding the difference between zero-party and first-party data can be game-changing for pharma marketers. Below is a guide on how pharma marketers can reach more of the right people with less waste."
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