Swoop
Swoop
Swoop Appoints Sara Michael as EVP of Content at MyHealthTeam
Sara’s arrival marks a major step forward in scaling our patient-first model
Swoop
Data and Storytelling in Cannes: The New Era of Healthcare TV Advertising
A powerhouse media, pharma, and data panel shares healthcare advertising insights, experiences, and predictions
MyHealthTeam | Patient Insights
Swoop
Experiences With Ruxolitinib Cream in Patients’ Own Words: A Social Listening Analysis
Objective To understand patient experiences in their own words, including the benefits and challenges of using ruxolitinib cream. Introductions Vitiligo is a chronic, autoimmune skin disease that results in patches of skin depigmentation. MyVitiligoTeam members organically share their experiences living with and managing vitiligo with one another. This study examines recent treatment conversations centered on […]
Swoop
16 Wins for MyHealthTeam at Digital Health Awards
AI-powered solutions and authentic storytelling earn top honors
Swoop
MyHealthTeam Now Hosts 11 Communities for People Living with Cancer
MyBladderCancerTeam and MyEndometrialCancer Team connect oncology patients with medically reviewed online content and support
Swoop
Beyond Age and Gender: CTV Advertising Balances Precision and Impact
Swoop EVP Business Development Kurt Robinson shares CTV strategies for pharma marketers in VAB webinar
MyHealthTeam | Patient Insights
Swoop
Living With Secondary Progressive Multiple Sclerosis
Understanding the quality-of-life impact of SPMS along with patient desired outcomes can help neurologists develop the most effective approach to treating patients for whom MS is advancing.
Privacy | Best Practices
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Swoop Answers Your Data Privacy Questions
As states tighten privacy regulations, partnering with a compliant data provider isn’t just a best practice. It’s a necessity.
Swoop Agents | White Papers
Swoop
From Whispers to Wisdom: AI’s Role in Demystifying IUD Conversations
How Swoop Agents provide patients and providers round-the-clock, accurate information.
Swoop
Patient-First Approach Propels Swoop to PM360 Elite 100 Wins
Innovation and patients are at the heart of Swoop’s mission, and that commitment has been recognized with two wins in the 2025 PM360 Elite 100 awards. Co-founder and President of MyHealthTeam and Swoop Chief Patient Officer Eric Peacock and Swoop’s marketing team led by Chief Marketing Officer Marcella Milliet Sciorra have been recognized for their […]