Swoop
Communities | Patient Insights
Swoop
Beyond the Diagnosis: Exploring the Emotional, Physical, and Financial Toll of Lung Cancer
This research underscores the urgent need for a more patient-first approach to lung cancer care.
Communities | Patient Insights
Swoop
Patients share Experience With Ruxolitinib Cream in Vitiligo
Understanding real-world experiences with a recently approved FDA vitiligo treatment helps dermatologists set realistic expectations with their patients, which can foster increased adherence
Swoop
83% of Chronic Condition Patients Surveyed Find Pharma Ads Beneficial
Patient Perspectives on Pharmaceutical Advertising: Exclusive Insights from Swoop
Swoop
Relive the Excitement of Swoop’s Casino Night at Fierce Pharma Week
Photos and videos capture the action, laughter, and unforgettable moments
Communities | Patient Insights
Swoop
Patient Reported Impact of Atopic Dermatitis and Desired Treatment Outcomes
AD has a moderate to severe impact on quality of life People living with atopic dermatitis (AD) often struggle with its physical symptoms and mental health toll. This research presented at the 2025 Fall Clinical Dermatology Conference aims to better understand the desired outcomes, concerns, and treatment satisfaction levels amongst patients in the MyEczemaTeam who […]
Swoop
Patients See the Value of Treatment Advertising
A Swoop survey of 902 MyHealthTeam community members with chronic conditions reveals treatment advertising influences patients and drives action.
Communities | White Papers
Swoop
Empowering Patients: How Pharma Ads Drive Better Health Outcomes
Survey reveals 67% of patients with chronic conditions took an action after seeing treatment advertising
Swoop
iSpot and Swoop Partner to Bring Independent Measurement and Transparency to Healthcare Marketing
Privacy-complaint targeting and measurement will help pharma brands optimize reach and frequency across TV platforms
Swoop
MarTech Breakthrough Awards Name Swoop “Best AdTech Privacy Solution”
Prestigious international annual awards program recognizes standout marketing, advertising and sales technology around the world
Swoop
Swoop Appoints Sara Michael as EVP of Content at MyHealthTeam
Sara’s arrival marks a major step forward in scaling our patient-first model