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Privacy Safe Custom Audience Segments for Cross Channel DTC and HCP Marketing that Drives Higher Conversion and Rx Lift

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Omnichannel

Announcing Swoop’s Brand Refresh

By: Marcella Milliet Sciorra, Chief Marketing Officer

What’s to Come in 2025? Swoop Predicts the Top Health Marketing Trends

As we approach the middle of the decade, the healthcaremarketing landscape is poised for...

Data Only Matters if You Activate and Reach the Right Audience

By: Romain Bogaerts

We have more data than we’ll ever need, but none of these data points matter...

Exploring the Future of Pharma Marketing at DPE 2024

By Marcella Milliet Sciorra 

Every year at Digital Pharma East (DPE), the industry comes together...

Swoop Unveils Groundbreaking AI-Driven Innovations at Digital Pharma East, Reimagining HCP Marketing

New York, NY – September 9, 2024 – Swoop, a leader in healthcare marketing technology, today...

Optimizing Omnichannel Engagement Through a Single Audience

By: Emilie Branch, Content Manager, Swoop