Swoop

Swoop is a leading provider of precision AI-driven healthcare omnichannel solutions dedicated to protecting consumer privacy. By prioritizing privacy and compliance, Swoop ensures the highest standards of data protection for its clients and partners. Our superior audience quality segments and 100% MLR-approved conversational AI agents generate meaningful patient and provider engagement, optimal conversion, and increased Rx lift.

Precision over quantity: How Swoop, CMI Media Group, and Genentech unlocked qualified patient reach on Meta

Background

In the ever-evolving landscape of digital healthcare marketing, reaching the right patients with the right message at the right time is paramount. Genentech, a leading biotechnology company, partnered with CMI Media Group, a healthcare-focused media agency, to optimize their social media advertising campaigns on Meta. The goal was to drive qualified patient traffic to their website and increase engagement with their brand.

Swoop Expands Patient-Centric Engagement with Acquisition of MyHealthTeam, a Leading Opted-In Patient Community in the U.S.

NEW YORK, January 7, 2025 — Swoop, an industry leader in AI-driven, data-powered omnichannel...

Swoop Wins 2025 Business Intelligence Group Award, Building on Momentum of Triple PM360 Innovation Recognition

Honored by innovation awards from the BIG and PM360, Swoop’s predictive audiences showcase how...

Romain: The Philosophical Data Scientist Shaping Healthcare Marketing's Future

At the intersection of data science, healthcare, and marketing lies a unique talent – Romain...

Swoop Celebrates Triple Recognition in PM360’s 13th Annual Innovations Issue

NEW YORK, December 20, 2024 — PM360's 13th Annual Innovations Issue recognizes Swoop for its...

Swoop Announces Cameron Hyzer as Chief Financial Officer

NEW YORK, December 9, 2024 — Swoop is pleased to announce the appointment of Cameron Hyzer as Chief...

Swoop to Showcase Award Winning AI-Driven Innovations for Healthcare Marketers at CES

LAS VEGAS, January 2, 2025 — Swoop, the industry leader in privacy-safe AI-driven healthcare...

Webinar: How Pharma Marketers Can Navigate the Evolving Privacy Landscape

Understanding the complexities of state and federal privacy laws isn't solely a legal obligation,...

What’s to Come in 2025? Swoop Predicts the Top Health Marketing Trends

As we approach the middle of the decade, the healthcaremarketing landscape is poised for...

Beyond HIPAA: Navigating the Complex Landscape of Healthcare Data Privacy

In an era where data drives healthcare marketing, privacy concerns have never been more critical. A...

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