Transforming Omnichannel Marketing Through AI and Data
Innovative, privacy-compliant DTC and HCP marketing solutions for the pharmaceutical and life sciences industry.
Swoop Expands Patient-Centric Engagement with Acquisition of MyHealthTeam, a Leading Opted-In Patient Community in the U.S.
MyHealthTeam's 62+ condition-specific patient communities span chronic and rare diseases, delivering support and knowledge for members, while creating meaningful, unique insights that identify engagement opportunities, elevate omnichannel marketing strategies, and help marketers better understands patients' needs. The result: More meaningful connections between patients, HCPs and brands across the health journey.
Understand
Accelerate decision making by converting fragmented data into actionable insights for optimal healthcare marketing performance.
Find
Connect providers and patient populations with unmatched accuracy, delivering superior audience quality and driving Rx lift.
Activate
Enable omnichannel data-driven consistency, linking patients and HCPs throughout the diagnosis and treatment journey across all channels.
Engage
Bridge the gap between brands, patients, caregivers, and HCPs while gaining trust, gathering feedback, and generating valuable data.
DTC Audiences
HCP Audiences
TV Audiences
Swoop Agents
Swoop Piper
MyHealthTeam
DTC Audiences
Discover Superior Performance with Guaranteed Privacy Compliance
Swoop leverages advanced privacy-safe technology and data to connect healthcare brands with the right patients across all channels. Swoop's zero-knowledge methodology is fully compliant with the most stringent laws, while delivering superior AQ performance and Rx lift.
HCP Audiences
Reimagine HCP Brand Value for Optimal Marketing Performance
Swoop goes above and beyond traditional NPI targeting and reporting with its HCP Pro suite of products, bringing brands closer to their most valuable provider audiences and their patients with pinpoint accuracy, omnichannel activation, and granular actionable insights.
TV Audiences
Bridge Audience Fragmentation and Maximize Omniglass Strategies
Swoop allows you to plan, activate, and measure your TV campaigns across data-driven linear, addressable, and connected TV, addressing the challenge of audience fragmentation. By providing data consistency, Swoop helps you maximize the effectiveness of your omniglass strategy.
Swoop Agents
Enhance Bottom-of-Funnel Engagement to Improve Top-of-Funnel Strategy
Swoop uncovers unprecedented real-time voice-of-the-customer insights through its MLR-approved conversational AI. Swoop Agents elevate the user experience on brand.com with on-demand answers to medical questions while surfacing data to optimize future strategy.
Swoop Piper
Accelerate Omnichannel Decision-Making with Powerful Generative AI
Break free from data paralysis with Swoop AI assistants and focus groups that transform vast datasets into unprecedented patient and HCP audience insights in a privacy-compliant way.
MyHealthTeam
Advance Patient-Centric Engagement through Condition-Specific Communities
MyHealthTeam is the largest and most engaged patient-centric social network in the U.S., and a leader in building trusted, condition-specific communities that empower patients, caregivers, and HCPs to see around corners in their health journey to improve outcomes.
Realize Your Omnichannel Potential without Compromising Patient Privacy
Swoop's patented, privacy-safe omnichannel marketing solutions are designed to outperform other methodologies while remaining HIPAA-certified, NAI-compliant, and fully adhering to all legislation, including Washington State's My Health My Data Act.
De-Identified Patient Data |
Zero-Knowledge Methodology |
Future-Proof Segments |
Programmatic
Activate DTC and HCP audiences via Swoop's best-in-class partner network.
Communities
Engage opted-in patients and caregivers across 62+ chronic and rare disease communities.
Television
Plan and execute strategies across data-driven linear, addressable, and connected TV.
Social Media
Reach audiences on the platforms with the largest and most active user-bases.
Ready to Discover Your Omnichannel Marketing Potential?
Connect with us today to learn more and demo our pharmaceutical and life sciences marketing solutions.